Post by account_disabled on Dec 3, 2023 4:57:44 GMT -5
In a day, we see thousands of advertisements. Both the way we are conscious and unconscious. Each time seeing it may take only 2 - 3 seconds. Therefore, the design of advertising images and videos It is necessary to design graphics that can attract the attention of the audience. which you should not forget Although our products and services are of high quality But there is a lack of advertising that cannot attract the eyes of the target audience. This means that our ads can't even build brand awareness. Use bold colors or creating video content It's eye-catching to see. Able to attract the attention of the target group And let's not forget quality graphic design with sharp images as well. Picture from: An example of a brand that can create interesting graphics is Sephora, which designs video ads that come with eye-catching colors and undeniable promotions.
As a result of this ad, it was found that the brand had a percentage of Click-Through Rate (CTR) increased by 41% and Phone Number List engagement increased from the previous ads. 3. Create a clear Call-to-Action (CTA). When making a Facebook Ad, the advertiser can include a headline of no more than 25 characters and 90 characters of text. Therefore, the design of the button Call-to-Action with clear communication I saw it and wanted to click. It should have the following elements: Using the keywords that you want to present to customers. is the key to clicking on ads Using interesting messages to invite customers, such as buying today and getting an additional 25% off, using the technique of giving out Promo Codes to reduce product prices. and increased services Limitation of rights and time limit Picture from.
Example of a Facebook Ad from Air Asia that uses the message “FREE SEAT” to attract people to click to reserve a seat. In addition to these ideas Try reading the article. Creation techniques Call-to-Action To increase the chances of customers wanting to click more. 4. Do A/B Testing Doing A/B testing, also known as Split Testing, is testing content. Or two different versions of ads to test which type of ad gets more clicks or is more effective. A/B testing is one way to measure results. To evaluate the worthiness of investing the budget in marketing as well. This allows brands to choose more effective advertising. and is more interesting in the market. In addition, A/B testing also helps make advertising more quality. When marketers know what works, Or are there still any points that need to be further improved? For example, You have two ads running on Facebook.
As a result of this ad, it was found that the brand had a percentage of Click-Through Rate (CTR) increased by 41% and Phone Number List engagement increased from the previous ads. 3. Create a clear Call-to-Action (CTA). When making a Facebook Ad, the advertiser can include a headline of no more than 25 characters and 90 characters of text. Therefore, the design of the button Call-to-Action with clear communication I saw it and wanted to click. It should have the following elements: Using the keywords that you want to present to customers. is the key to clicking on ads Using interesting messages to invite customers, such as buying today and getting an additional 25% off, using the technique of giving out Promo Codes to reduce product prices. and increased services Limitation of rights and time limit Picture from.
Example of a Facebook Ad from Air Asia that uses the message “FREE SEAT” to attract people to click to reserve a seat. In addition to these ideas Try reading the article. Creation techniques Call-to-Action To increase the chances of customers wanting to click more. 4. Do A/B Testing Doing A/B testing, also known as Split Testing, is testing content. Or two different versions of ads to test which type of ad gets more clicks or is more effective. A/B testing is one way to measure results. To evaluate the worthiness of investing the budget in marketing as well. This allows brands to choose more effective advertising. and is more interesting in the market. In addition, A/B testing also helps make advertising more quality. When marketers know what works, Or are there still any points that need to be further improved? For example, You have two ads running on Facebook.